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Turning Results into Rewards: Survey Analysis and Reporting by SPSS Inc. Worldwide Headquarters
February 26, 2009 - (Free Research) Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference.
Coinstar Selects the Most Profitable Machine Locations by SPSS Inc. Worldwide Headquarters
May 2009 - (Free Research) Coinstar, a coin conversion company, needed to identify new and profitable locations for their coin conversion machines. They turned to SPSS Inc.'s data integration and analysis capabilities with various demographic and geography-based variables. Read this case study for more details.
Creating Sales Opportunities with Lead Scoring by Genius.com
October 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.
Boost ROI with Faster, Easier, VISUAL Analytics by SPSS Inc. Worldwide Headquarters
February 2009 - (Free Research) Join us at this live webcast and learn how you can:<ul>
<li>Use RFM analysis to quickly rank customers for high-return marketing</li>
<li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li>
<li>and more</li></ul>
The Science and Art of Selling by Genius.com
October 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.
Content Mapped to Buying Stages Powers Nurturing Results by Genius.com
October 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com
October 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.
Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM
March 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
CRM and Social Networking: Engaging the Social Customer by Microsoft
June 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions.
American Airlines sees ROI of 1192% in 2 Months with Predictive Analytics by SPSS Inc. Worldwide Headquarters
February 2009 - (Free Research) To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.
E-Book: Taking Action on Analytics - Using Data for Customer Loyalty and Retention by Infor CRM
September 2009 - (Free Research) In this E-Book, hear from analysts and experts about recent trends in customer data and learn how winning organizations are truly taking action on analytics. Learn about the challenges that many organizations face when establishing and maintaining customer data management and retention programs and how to meet those challenges head on.
Microsoft Dynamics RoleTailored Business Productivity: "Software Designed for Your People" by Microsoft
March 2007 - (Free Research) By automating and streamlining financial, customer relationship and supply chain processes, Microsoft Dynamics brings together people, processes and technologies, increasing the productivity and effectiveness of the business, and helping drive business success. Explore the Microsoft Dynamics Customer Model and how it's reflected in this software.
Make CRM Work the Way Salespeople Do by Oracle Corporation
October 2009 - (Free Research) This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
Implementing a Data Quality Strategy by DataFlux Corporation
January 2009 - (Free Research) In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems.
7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives by Vovici
October 2009 - (Free Research) In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
Empower Your Consumer Research Department with Predictive Analytics by SPSS Inc. Worldwide Headquarters
May 2009 - (Free Research) In this case study of American Airlines, details are given of their choice to utilize SPSS to manage their customer information. Read on to see how an intensely competitive marketplace led American to chose SPSS.
Research Management Solutions: Bringing the Benefits of Automation to the Front Office by Advent Software, Inc
December 2008 - (Free Research) How does a firm or fund manager assess his/her research management
needs and choose the best solution? This document helps by identifying pain points in the research workflow that RMS must address, describing how RMS supports investment process and decision making, and highlighting key features to consider when evaluating RMS solutions.
Expand Your Reach: Mastering Multi-Modal Survey Research by SPSS Inc. Worldwide Headquarters
April 2009 - (Free Research) Whether it's in your call center, on the Web, or in-person, effective survey research requires proven practices that reach across the board. In this webcast, you learn how to cut the costs and improve the performance of your survey research efforts - regardless of where you reach your respondents or what language they speak.
Practices and Trends in Enterprise Application Management by Compuware Corporation
December 2008 - (Free Research) Deploying business applications and vertical industry applications is complex and time-consuming. EMA research has found that while enterprise IT organizations are very good at deploying and maintaining infrastructure, they are still struggling to effectively deploy and manage the business services and applications that infrastructure supports.
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